The cast was talented, includingBryan Cranston,Willem Dafoe, andMark Strongamong them.
So what exactly led to its box office misfortunes?
Even the iconic House of Mouse has seen some theatrical releases go splat.
Custom Image by Jefferson Chacon
The answer lies in the marketing campaign which saw Stantonmaking a number of baffling choices.
“This is one of the worst marketing campaigns in the history of movies,a Disney exec toldVulture.
Its almost as if they went out of their way tonotmake us care.
Image via Paramount Pictures
John Carteris a simple case of execution failing to meet intent.
